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MARKETING

In an ice cream business, marketing majors strategize how to promote the ice cream, attract consumers and create a unique brand image. They conduct market research to understand consumer preferences, buying patterns, and competitors in the ice cream industry.


LEARN MORE: Major and Career

SUGGESTED MAJOR:

RELATED MAJORS:

  • Communications

  • Business Administration

  • Psychology

  • Economics

RELATED CAREERS:

  • Marketing Manager/Coordinator

  • Market Research Analyst

  • Public Relations Specalist

  • Sales Representative

  • Product Manager

Plus Many More!!!

"STEREOTYPICAL" TRAITS:

  • Persuasive

  • Analytical

  • Creativity

  • Outgoing and Social

  • Communication Skills

SALARY:

$133,380

Median Annual Wage 2021

Marketing Manager

Source: U.S. Bureau of Labor Statistics

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